SOCIAL MEDIA ROI

Many of my friends, prospects and people I engage with ask me this question: What is ROI of social media? In this blog post I have tried answering the question which triggers in every individual planning to invest in Social Media. For a business, ROI of...

Twitter Revamped – Changes in Twitter – New Twitter

Ahh! Amazed at Twitter’s new features. Below mentioned are the features recently added in Twitter: 1. Twitter Lists: • Above trending topics on the right hand side bar of twitter shows ‘Lists’ features. • You can create your personalized list...

Case Study: Paranormal Activity Social Media Success!

CASE STUDY: PARANORMAL ACTIVITY SOCIAL MEDIA SUCCESS View more presentations from Sorav Jain. The team of paranormal activity has started a campaign to get prospective watchers excited about a potential wide-release and sharing their eagerness and...

SOCIAL MEDIA MARKETING – PROS and CONS (Expert Opinions)

As Social Media Marketing is the current trend in the digital world, last week I questioned few marketing experts about social media. Below mentioned are experts’ opinions on SMM. I have sorted and jotted the negative and positive statements regarding...

Coffee with Jessie Paul

Last Saturday 5th Sept I had opportunity to meet my client ‘Jessie Paul’ the CMO of Wipro and author of book ‘No Money Marketing’. The interaction with her was of great experience since we entailed inexpensive marketing thoughts in our conversation. ...