Social Media Workshop in Bangalore on May 20th & 21st 2011

Echovme is entering Bangalore for the 3rd time with its 13th Social Media for Business workshop in Hotel Grand Magrath on May 20th and 21st. Please find the below mentioned agenda that definitely will drive you to attend the Social Media Workshop in this month.

Sessions to be covered include:

• Introduction to Social Media and the growth of social media in India
• Twitter for Business, Listening and networking
• Facebook for Community creation, Customer engagement and Targeted advertising,
• Content Marketing (Slideshare, Youtube, Blogging for business)
• LinkedIn for Power-Networking
• B2B and B2C Social Media Marketing
• Online Reputation Management, Crowd- sourcing and Event promotions
• Social Media Best practices and Case studies
• Personal Branding through Social Media
• ROI of Social Media

Speaker Profile Include:

Sorav Jain: Founder & Thinker in Chief, EchoVme Consulting, is a Social Media Trainer | Consultant | Columnist | Guest speaker | Lecturer |. Sorav was one of the organizers of India Search, Social Summit & Social Media team for TiECON Chennai and recently spoke at the CII conference.

Ramesh Kumar V, Social Media Professional at Dell International Services, with 3.5 years of progressive experience in Online Content Operations & Management, Project Management, SEO, SEM, Digital and Social Media Marketing and Web Analytics.

Karthika Priyadarshini J, MarCom and Social Media Professional at EchoVME Consulting, with 3.5 years of experience in areas spanning Digital Media Strategy & Training, Marketing Program Management, Market Research, Collateral Creation, Branding, Event Management and Project Management.

Here is the detailed course content:

Session 1: Introduction to Social Media

Social Media Business Ecosystem, Social Media Marketing for Large and Small Business, Essential elements in formulating a Social Media Marketing strategy

Session 2: Twitter for Business & for Journalists

Social Media Journalist, Twitter 101, brand building , Twitter guidelines, Twitter Marketing Strategy, Socializing on Twitter – Etiquettes, Jargons, Twitter for Networking and Marketing, Influencer identification, Event promotion, Integrating twitter with blog and website, conversing and listening to customers, Twitter Trends, Successful & Unsuccessful Twitter Marketing case studies

Session 3: Content Marketing / B2B Marketing

Content Marketing Strategy, Importance of quality web content, Using Slideshare, Blog and Youtube for business and branding with illustrative case studies, marketing via Blog, blogging 101, corporate blogging knowhow

Session 4: Facebook Marketing – Redefining your Marketing Skills

Paradigm Shift: from Google to Facebook, Facebook Business Page and Profile, Creation and promotion of business Page on Facebook, Advertisements, Engaging your community, campaigns and contests

Session 5: LinkedIn – Powerful Business Database

Professional branding through your profile, business communication, networking and marketing through LinkedIn, LinkedIn Groups, Events and Jobs, question and answers, LinkedIn Profile for your business and case studies

Session 6: Session ROI of Social Media – Measuring the un-measurable

Qualitative analytics and Quantitative analytics

For registrations, call 979113445 1/ 9840248362

Join the Social Media Bandwagon at www.facebook.com/learnsocialmedia

For Online Booking: http://www.eventnu.com/events/detail/10984#tabs_tickets

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